VISUAL COMMUNICATION 2 (PART 1) TASK 2: CULTURAL SENSITIVETY.

Task  2

Using creative solutions, illustrate the conflict between human nature and cultural sensitivities. The solutions should be controversial and challenging as well as being creative.

Definition of Cultural Sensitivity. 

Cultural sensitivity means aware of Cultural differences and similarities, to the survival and impact values, learning and behavior. 

This is what i write down and draw out in 

mind mapping  what's the cultural issue.

Based on what i choosing the cultural sensitivity called CRUELTY TO DOG. 

What is Cruelty to dog? 
Cruelty is often defined as to inflict suffering and to torment dogs or death upon an animal. 

Why choose Cruelty to dog? 
Because what i'm discovered have a lot of dog by doesn't have conscience the human eat dog meat, cruelty dog, abuse to dog and so on. For example, Someone might purposely don't give their dog water or food for few day, sometimes at outside had many stray dogs playing by those doesn't have conscience or some other people will killed the dog to cooked and eat. 

Which cultural is the most eating dog? 
China cultural is the most eating dog meat. China is the one famous country where dog meat eating remains legal and socially acceptable.


why they eating the dog?
Because of the dog meat is not common beef or pork in china and they said "Dog meat is good for their health and metabolism". For china will think dog meat is considered by some to have medicinal properties, as well as warming the body in winter months. 

For Example :

My sketches and process with idea

 This is my first process and then sketch out the idea in A4 paper.   

i using the mind mapping to write down the point. 

This is what i choose the final idea.

After choose this idea, i sketch out of different the represent idea design in paper..

Process with development from ADOBE ILLUSTRATOR (AI)

The objective of this poster is to create awareness and to understand with the headline “isn’t dog a true friend when you feel down?” Why are there having a plate, knife, and fork? Isn’t for represent the preparation of dog meat as a meal? Yes, that’s for preparation food for eating the dog meat. After that, what does mean inside the plate visual? The visual is to let everyone know dog is not on the time security, dog have an instinct and can understand human feeling. Basically, dog has a smart like human, because of dog can understand what the human want, think and feeling. Dog with human always closer like best friend, they won’t give up to each other. And then, dog also provide family with love and constant companionship forever. They could have a powerful effect make people feel good, can make people healthy and also can help us stay the way. This is the one example http://www.youtube.com/watch?v=Hk5aiAsTJS0, take a look. 

Besides that, why the tagline called “STOP EATING DOG”, we want to let everyone know please stop it, stop to eating the dog, stop to torment and stop to abuse. The taglines “STOP EATING DOG” meat is placed in the bottom of the visual ordered to stop eating dog or abuse again. The word “STOP” is used to show the firmness because of the behavior of eating dog is very cruel and ruthless. Human must know how to love dog, communicate with dog, and treasure to dog. Based on what i choose the poster background is a table texture, want to attract people and more easy to see and clear in around plate, knife and fork. Dog also have a wonderful life in the world. That’s what we solution the problem cultural issue.